• Sales to consumers of fast-moving consumer packaged goods, gathered at the point of sale in retail stores of all types and sizes. These retail measurement services provide clients with essential facts on how their products are performing compared with their competitors, and on trends and changes in market conditions and sales results. They also provide critical information on the use of promotional activities at the retail level, such as special displays or pricing, and on distribution and stock conditions in retail stores.

• Purchases by consumers of packaged goods and other products, gathered through participating panels of consumer households and through customised studies. These consumer panel and customised research services provide a foundation for understanding and analyzing consumers’ motivations, attitudes, behaviour, shopping patterns and demographic characteristics.

While our major clients all share a common focus on consumers, each individual client has its own distinct set of business characteristics and marketing and sales concerns. Our information and services are designed to help each client identify and act upon unique growth opportunities.

Using a structured and disciplined approach to building and managing long-term relationships, our people work in close partnership with their clients to understand their strategies and business objectives... To design the right suite of Q&A services that fits their needs... To agree on clear and measurable business objectives... And to measure the results and clients’ return on their investment.